Georgia kids won’t need a full moon to lean spooky. The state’s most-searched classic costume this year is the vampire, according to a new analysis of Google Trends.
Why It Matters: Picking a costume gets easier when you know what you’re up against. Whether you’re buying, DIY-ing, or outfitting a classroom parade, a top pick like “vampire” sets expectations—and helps stores, schools and neighborhoods prep for the big night.
What’s Happening: A review of the past 12 months of Google search interest for 35 classic costume ideas found “vampire” leading in Georgia, per Chicco’s analysis of Google Trends data. It’s a choice that tracks with Halloween’s roots: simple, spooky, and easy to scale—from a basic cape and fangs to full Gothic drama with makeup and fake blood.
The Sources: Chicco Baby Talk blog, Google Trends.
B.T. Clark
B.T. Clark is an award-winning journalist and the Publisher of The Georgia Sun. He has 25 years of experience in journalism and served as Managing Editor of Neighbor Newspapers in metro Atlanta for 15 years and Digital Director at Times-Journal Inc. for 8 years. His work has appeared in several newspapers throughout the state including Neighbor Newspapers, The Cherokee Tribune and The Marietta Daily Journal. He is a Georgia native and a fifth-generation Georgian.
