A pre-dawn fire tore through a vacant commercial building in Ball Ground’s historic downtown Sunday, drawing a massive response from Cherokee County Fire & Emergency Services.

🚒 What Happened: Fire crews were called just after 3:30 a.m. to Gilmer Ferry Road, where they found heavy smoke and flames breaking through the roof. Multiple hose lines and aerial water streams from ladder trucks were used to bring the blaze under control.

🔥 Why It Matters: The structure sits in the heart of a district where century-old buildings stand shoulder to shoulder. Even an empty property can pose a major threat if flames spread to neighboring businesses.

🕵️ Between the Lines: The cause of the fire is still under investigation, but the scene’s location — and the age of surrounding structures — meant firefighters had to work fast to keep it contained.

  • The building was unoccupied at the time.
  • Ball Ground Police, the Cherokee Sheriff’s Office, and other agencies assisted with safety and traffic control.

🚧 The Big Picture: Historic main streets often feature older buildings with vulnerabilities modern structures don’t have. Fires in these areas can ripple far beyond the initial property line, affecting tourism, business operations, and preservation efforts. A similar structure fire occurred early Saturday morning on Canton Street in downtown Roswell, impacting similar historic buildings.

The Sources: Cherokee County Fire & Emergency Services, Georgia Sun Archives.


How to Read and Understand the News

Truth doesn’t bend because we dislike it.
Facts don’t vanish when they make us uncomfortable.
Events happen whether we accept them or not.

Good reporting challenges us. The press isn’t choosing sides — it’s relaying what official, verified sources say. Blaming reporters for bad news is like blaming a thermometer for a fever.

Americans have a history of misunderstanding simple things. In the 1980s, A&W rolled out a 1/3-pound burger to compete with McDonald’s Quarter Pounder. It failed because too many people thought 1/3 was smaller than 1/4. If we can botch basic math, we can certainly misread the news.

Before dismissing a story, ask yourself:

  • What evidence backs this?
  • Am I reacting to facts or feelings?
  • What would change my mind?
  • Am I just shooting the messenger?

And one more: Am I assuming bias just because I don’t like the story?

Smart news consumers seek truth, not comfort.

B.T. Clark
Publisher at 

B.T. Clark is an award-winning journalist and the Publisher of The Georgia Sun. He has 25 years of experience in journalism and served as Managing Editor of Neighbor Newspapers in metro Atlanta for 15 years and Digital Director at Times-Journal Inc. for 8 years. His work has appeared in several newspapers throughout the state including Neighbor Newspapers, The Cherokee Tribune and The Marietta Daily Journal. He is a Georgia native and a fifth-generation Georgian.