Six Flags Entertainment Corp., the parent company of Six Flags Over Georgia and White Water, is considering selling some of its properties. This comes after a merger with Ohio-based Cedar Fair and a corporate restructuring under a new initiative called “Project Accelerate.”
🚨 Why It Matters: Potential changes at Six Flags would directly impact local jobs, tourism revenue, and the family entertainment options in Cobb County. If sold, the park’s future could shift depending on the new owner’s plans.
📊 What’s Happening: The company announced a comprehensive review of its 42 parks, citing a goal to reduce financial leverage by selling “non-core assets.”
• “Project Accelerate”: Six Flags’ new corporate strategy aims to optimize its portfolio, which includes evaluating properties for potential divestiture.
• The third-quarter investors’ presentation highlighted the potential sale of assets to lower the company’s debt.
🌍 The Bigger Picture: In July, Six Flags and Cedar Fair completed a $2 billion merger, consolidating operations and relocating the combined headquarters to Charlotte, North Carolina. The company’s moves signal a broader industry trend of focusing on efficiency and profitability over expansion.
🕰 Catch Up Quick: Six Flags Over Georgia has been a staple in Austell since 1967, drawing millions of visitors annually. It’s unclear whether the park or White Water is considered “non-core” by the company, but local stakeholders are likely to closely monitor developments.
B.T. Clark
B.T. Clark is an award-winning journalist and the Publisher of The Georgia Sun. He has 25 years of experience in journalism and served as Managing Editor of Neighbor Newspapers in metro Atlanta for 15 years and Digital Director at Times-Journal Inc. for 8 years. His work has appeared in several newspapers throughout the state including Neighbor Newspapers, The Cherokee Tribune and The Marietta Daily Journal. He is a Georgia native and a fifth-generation Georgian.