When you think of Southern comfort food, fried chicken and tangy sauces often come to mind. Zaxby’s, a beloved fast-casual chain, has captured the hearts — and taste buds — of many across the Southeast and beyond.
But how much do you really know about Zaxby’s? Here are some surprising facts about this chicken giant and its Georgia roots.
1. Born in a College Town
Zaxby’s began its journey in Statesboro, Georgia, a small college town home to Georgia Southern University. In 1990, childhood friends Zach McLeroy and Tony Townley opened their first restaurant near the university.
They saw an opportunity to serve delicious chicken in a laid-back, sports-themed environment that catered to students and locals alike. The first Zaxby’s quickly became a favorite hangout spot, with its signature chicken fingers and dipping sauces becoming a local sensation.
2. The Name Has a Personal Touch
Ever wondered where the name “Zaxby’s” came from? It’s a combination of co-founder Zach McLeroy’s first name and a playful twist on “snax.” Zach and Tony wanted a unique, catchy name that reflected their fun, casual dining experience.
The quirky name stood out and became an integral part of the brand’s identity, making it memorable for customers and easy to market.
3. Sauce Obsession
Zaxby’s is renowned for its sauces, but did you know that the Zax Sauce is a closely guarded secret? The recipe, crafted by McLeroy himself, is known only to a handful of people within the company.
The tangy, creamy sauce is a cornerstone of the Zaxby’s experience, paired perfectly with their chicken fingers. The brand’s sauce obsession doesn’t stop there— Zaxby’s offers a variety of other sauces, from mild to blazing hot, catering to every palate.
4. Inspired by Buffalo Wings
While Zaxby’s is famous for its chicken fingers, its founders were initially inspired by the Buffalo wing craze sweeping across the U.S. in the late ’80s and early ’90s. They wanted to create a place where people could enjoy high-quality chicken with bold flavors.
Their unique take on chicken fingers, paired with a variety of sauces, gave birth to a menu that combined the best of Buffalo wings and Southern fried chicken traditions.
5. A Cultural Staple in the South
Zaxby’s is more than just a restaurant in the South—it’s a cultural staple. With its relaxed atmosphere, Zaxby’s has become a go-to spot for families, college students, and sports fans. The chain’s emphasis on community, from supporting local events to sponsoring college football games, has helped solidify its place as a cherished part of Southern life.
6. Rapid Expansion
From its humble beginnings in Statesboro, Zaxby’s has grown into a major player in the fast-casual dining scene. As of 2024, the chain boasts over 900 locations across 17 states.
This rapid expansion is a testament to the brand’s popularity and its ability to consistently deliver delicious food and a welcoming atmosphere. Despite its growth, Zaxby’s has remained true to its roots, ensuring that each location maintains the original charm that made it a hit in Georgia.
7. Co-Founder Zach McLeroy’s Musical Roots
Before he was flipping chicken, Zach McLeroy was making music. McLeroy was a drummer in a band before starting Zaxby’s, and his passion for music influenced the restaurant’s vibe. Many locations feature a mix of music memorabilia, creating an eclectic ambiance that appeals to both food and music lovers. McLeroy’s love for rhythm and creativity is evident in how the brand has evolved, blending fun with great food.
8. A Commitment to Quality and Community
Zaxby’s isn’t just about good food; it’s about giving back. The company has a strong commitment to community involvement and quality service. From fundraising events to partnerships with local organizations, Zaxby’s has consistently supported the communities it serves. Their commitment extends to the quality of their food, using fresh, high-quality ingredients to ensure that every meal meets their customers’ expectations.
Zaxby’s journey from a single college-town eatery to a beloved fast-casual giant is a testament to the power of great food and strong community ties. Whether you’re a fan of their famous chicken fingers or just love their unique sauces, there’s no denying that Zaxby’s has carved out a special place in the hearts of many.
