Find out how to watch all of the 2023 Super Bowl commercials, including how to watch some of the ads before the game airs.
Aside from the big game itself, Super Bowl commercials are a key part of the entertainment every year. From celebrity cameos to silly storylines, tearjerker moments and viral fodder, Super Bowl ads are the pinnacle of brand marketing, as well as purely fun to watch. Tune in to the 2023 Super Bowl commercials that have been released below, as well as previews for ones that are waiting to drop on game day.
Related: 50 Best Super Bowl Commercials of All Time
2023 Super Bowl Commercials
Avocados from Mexico 2023 Super Bowl Commercial
Anna Faris stars as Eve in the Garden of Eden in the 2023 Super Bowl commercial for Avocados from Mexico. A preview of the ad, released before the game, reminds viewers that avocados are actually a fruit, not a vegetable.
Budweiser 2023 Super Bowl Commercial
Kevin Bacon narrates the 2023 Budweiser Super Bowl commercial, titled “Six Degrees of Bud”—a play on the famous “Six Degrees of Kevin Bacon.”
Busch 2023 Super Bowl Commercial
Sarah McLachlan stars in the Busch Super Bowl commercial for 2023, with a theme of “shelter.” The ad pokes fun at the use of McLachlan’s song “Angel” in heartbreaking ASPCA commercials for shelter animals.
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Crown Royal 2023 Super Bowl Commercial
Foo Fighters frontman Dave Grohl learns a new skill in the 2023 Crown Royal Super Bowl commercial—but we won’t know what it is until game day. In the meantime, he reads a list of seemingly unrelated objects, including “the battery” and “Hawaiian pizza.”
Doritos 2023 Super Bowl Commercial
Jack Harlow stars in the Doritos 2023 Super Bowl commercial that has a “love triangle” theme. Get it?
Downy Unstoppables 2023 Super Bowl Commercial
You’ll have to guess the celeb in the Downy Unstoppables 2023 Super Bowl ad, because his identity is being concealed in a hoodie (washed with the sweet scent of the brand’s beads, of course) until game day.
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DraftKings 2023 Super Bowl Commercial
Incorporating Miller Lite and Coors Light, the 2023 DraftKings Super Bowl ad can bet on how the “high stakes beer ad” will go down on Super Bowl Sunday for their share of a $500,000 pot.
FanDuel 2023 Super Bowl Commercial
FanDuel’s 2023 Super Bowl commercial features NFL veteran Rob Gronkowski. If the tight-end can kick a field goal, FanDuel bettors can win a portion of a $10 million prize in free bets on the service.
Heineken 2023 Super Bowl Commercial
Heineken advertises it’s 0.0 non-alcoholic beer with the help of Paul Rudd in a tie-in with Ant-Man and the Wasp: Quantumania.
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Michelob Ultra 2023 Super Bowl Commercial
Michelob Ultra pays homage to Caddyshack in its 2023 Super Bowl commercial, which has several teasers, each starring Tony Romo(picking up Bill Murray‘s iconic role of the groundskeeper Carl Spackler), Alex Morgan and Canelo Alvarez.
Oikos Yogurt 2023 Super Bowl Commercial
NFL vet Deion Sanders and his family star in this sweet and, naturally, strong spot for Oikos Yogurt.
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PopCorners 2023 Super Bowl Commercial
Bryan Cranston and Aaron Paul reprise their roles of Walter White (Heisenberg!) and Jesse Pinkman from Breaking Bad for the 2023 PopCorners Super Bowl commercial. To be fair, they are addictive.
Pringles 2023 Super Bowl Commercial
A teaser released for the 2023 Pringles Super Bowl commercial features Meghan Trainor beginning to learn the viral TikTok dance to her hit “Made You Look”—until she runs out of chips.
Rakuten 2023 Super Bowl Commercial
Alicia Silverstone reprises her role of Cher Horowitz from Clueless to teach a class about Rakuten, the e-commerce cashback portal.
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Sam Adams 2023 Super Bowl Commercial
The theme of the 2023 Sam Adams Super Bowl commercial is “A Brighter Boston,” in which fans of the Boston Red Sox and the New York Yankees find love and unity.
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Workday 2023 Super Bowl Commercial
Ozzy Osbourne, who recently revealed he retired from touring due to health reasons, stars in the Super Bowl ad for Workday. He plays an office worker promising to rock your office’s world—and Joan Jett joins him in the full commercial on game day.
Next, get Guy Fieri’s best Super Bowl party snack and hosting tips.